Nike Refreshes the Air Max 270 in “Pure Platinum”

Following up on a “Hyper Jade colorway with pops of turquoise and royal blue, Nike will be making some modified changes to the Air Max 270 by releasing the popular silhouette with mesh knitted uppers. While mostly contemporary in its construction, the original DNA is upheld in the enlarged bubble and usual minimal branding. Topped along a palette of icy white — and a subtle blue toning in the depths of the air unit — the pair allows for the its knit mesh upper to perform to its fullest potential. Glossed-on overlays add a bit of separation to what would otherwise be an overload of the visual senses, refreshing the typical formula.
Take a look at the detailed photos below, and expect this Air Max 270 to arrive very soon at select retailers and Nike.com.

Nike was founded in 1964 as Blue Ribbon Sports and initially operated as a distributor for the Japanese shoemaker Onitsuka Tiger (now known as Asics). It officially became Nike Inc. in 1971.The Nike swoosh was designed by Portland State University student Carolyn Davidson,The slogan “Just Do It” was inspired by serial killer Gary Gilmore, who said “let’s do it” just before he was executed by a firing squad in 1977.